Educate your clients

When you’re in the printing business your clients come in many shapes and sizes. So do their projects from flyers for the corner shop to snazzy all-singing, all-dancing corporate brochures. But in the end, they all want professional results, that make them look good in print. More mature organisations often have a brand guideline that sets out …

?Streamlining Your Approval Process

Haybrooke’s CEO writes in a provocative but truthful way in his series of articles about price and the broader problems with the print industry. Perhaps other printers should also look at methods of improving their efficiencies whilst also incorporating added value and client focussed tools that make the entire process of printing, from the creative …

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